About us

The Royal Bank of Canada (RBC) is one of North America’s leading diversified financial services companies. 

RBC Global Asset Management is the asset management division of RBC, and RBC BlueBay Asset Management represents this brand outside of North America.
We partner with clients, bringing together their ideas with our own in order to design investment solutions that are attuned to markets and their desired outcomes. 

Solutions that harness our specialist knowledge of active fixed income, equities, and alternatives.

Our success as a company is defined by the long-term well-being of the people who we serve, the places in which we operate, and the planet that we will leave to future generations. We achieve this through our likeminded people and the collaborative culture we embrace

Ideas happen here.

“Clients are at the heart of our business. We actively seek to work in partnership with our clients to provide investment solutions that meet their requirements."

Erich Gerth

Chief Executive Officer

Our locations

Our business has a global perspective, with local presence in our key markets. RBC BlueBay has investment teams in the UK, the US, Japan and Hong Kong, and partners with clients across Europe, Asia and the Middle East through 12 regional offices.

Helping clients realise their goals

As an enabler of ideas, we help our clients realise their goals. From this philosophy, ‘ideas happen here’ was adopted. This concept demonstrates our client-focused model through our brand; and our ‘spark of an idea’ campaign illustrates our ability to improve our clients’ experiences through insights.

At RBC BlueBay, we believe the ‘spark of an idea’ shows how we can turn the start of a thought in our clients’ minds into reality.

Our investment ideas, generated by our distinctive culture enable us to meet client ambitions in true partnership. It is about achieving the right outcome for you.

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Latest insights

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Hawks will begin to circle, as inflation heat rises over the summer

The week saw Fed hawkishness intensify alongside AI-driven inflation concerns, whilst the Eurozone faces fiscal pressures and Japan normalises policy.

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Mark Dowding
Jun 05, 2026

Dollars and Sense podcast

In this episode of Dollars and Sense, we discuss increased geopolitical risk, the AI hyperscaler buildout, and European banking resilience.

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Marc Stacey
Jun 03, 2026

Global Equity Investor insight | May 2026

AI optimism vs. economic headwinds: Jeremy Richardson looks into how concentration in AI stocks is testing active management's core principles.

Over the moon

This week U.S. stocks hit fresh highs amid a continued AI frenzy, but markets appear too sanguine on inflation risks.

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Mark Dowding
May 29, 2026

The Philippines: the future is young

A research trip to the Philippines revealed a country facing headwinds and stock valuations at historic lows, but also a young, dynamic population.

More on who we are